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An expert look at Student Marketing - an interview with the University of Bradford's Associate Director for Advertising, Marketing & Student Insight Ailie Ferrari and Penna's Jane Johns

In this edition of Penna Podcasts we look at the career of one of the most respected marketing minds in higher education; Ailie Ferrari. Penna's Head of Education, Jane Johns, talks to Ailie about the shifts in student attraction she's seen through her career, the impact of COVID-19 on higher education, her work at the University of Dundee and her ambitions for her new role with the University of Bradford.

To find out more about our work at Penna Education, please visit www.pennaeducation.co.uk.

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